I’ve been in an intense internal struggle since I can remember. As a kid I envisioned myself as Superwoman. PTA President and CEO all rolled up into one strong, fulfilled woman. I took the women’s studies class in high school and saw the struggles of women before me to get a seat at the table. [...]
Facebook hides shortcuts and tools from us by making them so small we can barely see or by blending them into their surroundings. I often wonder if the Facebook programmers place bets as to how long it will take us users to find these features. Kind of like “Where’s Waldo”. Here are a few I’ve [...]
Let’s start at the very beginning…a very good place to start. When you read you begin with A-B-C, when your nonprofit ventures into socialmedialand you begin with a Facebook brand page. Not a friend page. Not a group. Set it up right the first time and spend your time on growing a Facebook community around [...]
“Taking our district-wide walk-a-thon online was not only easier to maintain, but easier for the parents and students to fund raise. We saw students raising more money than they had ever raised at prior events just by sending one e-mail.” – Karen Bettucchi, MEF President The Millbrae Education Foundation is focused on bringing an entire [...]
This post was originally published 2011. Since its social media fundraising success, the ArtSPARK program has served more than 30,000 public elementary school students in Santa Clara County, bringing kids of all socio-economic circumstances to real professional performing arts experiences at no cost to their schools. The 10-year anniversary Symphony Silicon Valley in San Jose, California is [...]
It’s been a little while since I’ve yapped. Too busy “doing” to write, I suppose. Today I had the pleasure of conducting a little experiment to increase the Facebook following of Association of Fundraising Professionals Silicon Valley Chapter. It’s a great group of people raising money for social good for every kind of nonprofit organization [...]
“Online is truly the way to reach out to publicize your event and…to maximize your efforts.” – Marty Lux, Principal (2009-2010) Guadalupe Elementary, like many other public schools, relies heavily on parent support to fund Art, Music, and Technology programs. Its parent organization, the Home & School Club, is responsible for all aspects of fundraising, [...]
Nonprofit and fundraising circles are buzzing about the TEDTalk by Dan Pallotta that proposes we flip the current mindset of the nonprofit world on its axis to seize opportunities that bring the benefits the for-profit world sees – like highly skilled employees with pay commensorate with the level of work they do. He proposes that [...]
One of my fav quotes of all time is from Daniel Pink: “Conversation by conversation. That’s how the world changes.” Conversation is valuable because it can lead to nowhere or to anywhere. You don’t know until you go for it. Whether you work for a nonprofit organization, the local coffee shop or a high tech [...]
That sinking feeling has set in. The eery silence when the question comes, “Who can take on this responsibility?”. Everybody in the room looks down, waiting for someone else to raise their hand and say enthusiastically, “I’ll do it!”. But you can hear crickets chirping and all of a sudden, without warning, your hand goes [...]